San Francisco's Fisherman's Wharf is a world famous tourist attraction and a thriving and vibrant local neighborhood and commercial area. Home to world-class dining, shopping, hotels and endless entertainment opportunities. Here you will find resources for media including photos and videos, story ideas, information about the Wharf, and more.
The FWCBD has an extensive library of Fisherman's Wharf neighborhood photography available for use in the media. New for 2018 - Fisherman's Wharf now has B-roll drone videography available for use, as well. Any member of the media or business in the Fisherman's Wharf district can use these media assets. If you are planning on using these photos or videos in paid advertisements, please reach out for permission. If you don't see the photo you are looking for, please reach out to email@example.com. The FWCBD has many photos available for use that are not included in this library.
- Print photography: "VisitFishermansWharf.com."
- Web photography: "VisitFishermansWharf.com" with URL and photo hyperlinking to the website URL
- Social media photography: Tag the Fisherman's Wharf account (Facebook @Fisherman's Wharf, Instagram @FishermansWharf, Twitter @TheWharfSF)
- Business photography: Photos in folders labeled "Courtesy of..." have been submitted by various businesses in Fisherman's Wharf. When using these photos please credit the business that provided the photo.
REcent news stories
The City is taking its first major step in years toward extending the $1.6 billion Central Subway to Fisherman’s Wharf.
The San Francisco Municipal Transportation Agency kicked off public outreach into the extension within the last few weeks, according to newly published public documents, representing the first step toward planning what route an underground tube to Fisherman’s Wharf may take.
Earlier this week, The Fisherman's Wharf Community Benefit District (FWCBD) debuted a Treasure Hunt at the Wharf as part of an initiative to bring more local residents to the neighborhood.
Too-narrow sidewalks and heavy traffic in the past made the experience far from ideal. But a seven-year, $300 million infusion in public and private capital improvements has catapulted Fisherman’s Wharf into pedestrian-friendly renaissance mode.
The Fisherman’s Wharf Community Benefit District (FWCBD) debuted their Bars & Attractions Treasure Hunt at the Wharf with a celebration at the newly opened brewery at Ghirardelli Square, San Francisco Brewing Co. The new activity-based promotion highlights the historic waterfront district’s unique nighttime scene.
The Fisherman’s Wharf Community Benefit District (FWCBD), in partnership with the co-owners of the Cannery Courtyard, the Argonaut Hotel and the Academy of Art University, is hosting sixteen public viewing events for select games of the FIFA World Cup and the World Rugby Sevens Series games airing this summer
SO MUCH FUN TO BE HAD. No, I’m not kidding. You are doing yourself a disservice if you live in SF and haven't treated yourself to a day at the actual bay. I feel SO LUCKY to have worked with the city’s waterfront for this article because it’s been a goal of mine to get actual San Franciscan’s excited about the wharf.
Fisherman’s Wharf is an iconic neighborhood in downtown San Francisco. From the Wharf, one can easily see postcard-worthy sights like Alcatraz Island, the Golden Gate Bridge, and Pier 39. You can find a souvenir shop on every street, a vendor selling fresh crab, along with the clam chowder that made Fisherman’s Wharf famous on every corner. San Francisco attractions like the Alcatraz Island Ferry/Tour, the arcade game museum Musée Mechanique, and the iconic Grotto 9 restaurant make the Fisherman’s Wharf a truly unique place to visit. Honestly, if 12 million people visit Fisherman’s Wharf each year, why shouldn’t you? Here are a few fun things to do in San Francisco this weekend.
“Views, ambiance and atmosphere are three of the top things visitors cite as being the reasons they love coming to Fisherman’s Wharf. Our tag line is ‘something for everybody’ as that is quite literally true. Museums, historic ships, a National Park Visitor Center, sea lions, attractions, boat cruises, PIER 39, Ghirardelli Square, numerous restaurants, art galleries, and a budding nightlife scene means that anybody can find something to do here that is of interest to them.
Beat the crowds and spend the morning in Fisherman’s Wharf! Sea lions, street performers, arcade games and crab for breakfast – all before your kid’s nap time!
Going to the Fisherman’s Wharf in the morning is the best – the Fisherman’s Wharf gets pretty crowded any day of the week, every season – but not so much at 9am! (The big crowds tend to come around after 11am.) There is plenty to do here in the early mornings before the crowd comes out. The morning is the best time to explore this amazingly touristy Fisherman’s Wharf. We did all of this in one morning – all before a big family nap.
If you haven’t visited San Francisco’s Fishermans Wharf in many years or at best you have been an infrequent visitor; you are missing out on some exciting changes to this popular destination. During my recent media trip to Fishermans Wharf, I was amazed by how much things have changed in the past 15 years (yes 15 years) since I last visited.
The Cannery Courtyard, located in Fisherman’s Wharf, will be hosting sixteen public viewing events for the FIFA World Cup and World Rugby Sevens championships from June 15-July 22.
Movies on the Pier is a film series presented by the San Francisco Maritime National Park Association. Films are presented free of charge on a giant screen in The Triangle (vistor's center) at Pier 45. Space is limited, so an RSVP is required.
Come spend the day in the Fisherman's Wharf District at PIER 39, Fisherman's Wharf, Aquatic Park and Beach, and Ghirardelli Square. In addition to the street performers and local attractions there is also live music at both Aquatic Park and PIER 39. After a day of fabulous entertainment throughout the Wharf, you will be treated to a spectacular fireworks display over San Francisco Bay compliments of the City of San Francisco.
The Fisherman's Wharf CBD is a sponsor of Fleet Week in San Francisco; a fun-filled week where we can give thanks to the men and women who tirelessly serve our nation. The celebration includes a parade of ships along the Bay, an air show featuring the blue angels, ship tours and live entertainment throughout Fisherman's Wharf and San Francisco.
The oldest civic parade in San Francisco comes to the Wharf on Sunday, October 7, 2018. San Francisco’s Italian-American Community celebrates its 149th Italian Heritage Parade, featuring Italian and Italian-American dignitaries, music, performances, floats and representatives of Italian and Italian-American organizations and businesses.
Wharf Fest, a free Fisherman’s Wharf festival, returns to San Francisco’s iconic neighborhood for the sixth year.
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