If you are traveling by car, below are general directions to Fisherman's Wharf from the North, South and East parts of the Bay Area. If you are using a GPS, using the address 100 Jefferson Street or the coordinates 37.808491, -122.415478 to guide you to the center of the Fisherman's Wharf District.
Driving from the East Bay
Take the Bay Bridge to San Francisco. Stay to the left (south side) after Treasure Island. Take the first exit which is the Harrison/ Embarcadero Exit. At the bottom of the off-ramp, turn right at Harrison, and go three blocks to the Embarcadero. Turn left and follow the street along the water just under two miles. You will see PIER 39 on your right (the PIER 39 Garage entrance will be on the left). At Fisherman's Wharf, Embarcadero becomes Jefferson Street.
Driving from the North Bay
Take Highway 101 South and cross the Golden Gate Bridge. Take the Lombard Street Exit (on the right side). Follow Lombard Street to Van Ness Avenue. Take a left on Van Ness Avenue. Staying to the right, follow Van Ness Avenue to Bay Street (about three blocks). Turn right on Bay Street to Fisherman's Wharf (two blocks).
Driving from the South Bay
On Highway 280 North, take the King Street Exit. Go straight down King Street until it becomes the Embarcadero. Or, take Highway 101 North and follow the signs to the Bay Bridge. Take the 4th Street exit and veer left on to Bryant Street. Follow Bryant to the Embarcadero. Follow the Embarcadero, which runs along the water, just under two miles. At Fisherman's Wharf, the Embarcadero becomes Jefferson Street.