San Francisco's Fisherman's Wharf is a world famous tourist attraction and a thriving and vibrant local neighborhood and commercial area. Home to world-class diningshoppinghotels and endless entertainment opportunities, the Wharf is truly the place to start your San Francisco experience. 

As the home of San Francisco's fishing fleet, docked along Jefferson Street, Fisherman's Wharf is the important center of our city's historic fishing industry. Along our neighborhood's "Fish Alley" you can still see fishermen at work, which is always a fun and unique San Francisco experience. The Wharf area is also the launching point for Bay cruises and charters.

Family entertainment is a neighborhood specialty. With our famous sea lions, Ripley's Believe It or Not! Museum, Musée Mecanique, the Aquarium of the Bay at PIER 39, the S.S. Jeremiah O’Brien and the World War II submarine, the USS Pampanito, Fisherman's Wharf is the perfect place to bring the kids. Specialty shops and restaurants line the Wharf--including the PIER 39 and Anchorage Square shopping complexes. The world famous Ghirardelli Square has been converted to an open-air center filled with fun shops and restaurants. Here you can even see the company's original chocolate-making machines.